Attention Span: A Groundbreaking Way to Restore Balance, Happiness and Productivity

Gloria Mark uses decades of psychological research to dismantle the myth that humans can sustain focus for long periods or successfully multitask. She tracks how the average attention span on screens has plummeted to just 47 seconds, driven by digital interruptions and the kinetic pace of modern media. Mark introduces a framework of four distinct attentional states: focused, rote, bored, and frustrated. She argues that achieving a state of flow is nearly impossible in office environments and instead advocates for rhythmic task switching that aligns with natural cognitive energy peaks.

This book serves office professionals and students who struggle with digital exhaustion and frequent distractions. Readers learn to identify their personal peak focus hours and apply kinetic interruptions to prevent burnout. Instead of demanding total digital abstinence, the text provides strategies for managing mental resources and setting boundaries with devices. Readers walk away with a practical understanding of how to balance demanding tasks with low-effort activities to keep their cognitive batteries charged throughout the workday.