
Michael A. Cusumano and Richard W. Selby examine the internal software development processes and organizational structures that defined Microsoft during its period of rapid market expansion. The book details the "synch-and-stabilize" approach to coding, where developers check in work daily to identify conflicts early. It outlines specific management tactics such as hiring based on raw intellectual capacity rather than deep experience and organizing small, autonomous feature teams. The authors explain how the company used beta testing cycles and incremental feature releases to maintain dominance in the personal computer software industry.
Software engineers, project managers, and corporate strategists read this book to understand the logistical backbone of a global technology firm. It provides a blueprint for managing large-scale technical projects where speed and adaptability are prioritized over rigid planning. Readers gain a clear understanding of how to balance creative individual input with the necessity of shipping a unified product. The text offers historical technical data and decision-making frameworks that allow professionals to evaluate their own production lifecycles against the methods utilized by top-tier industry players.
Outward-looking, growth-minded and clear-cut; a moderate read.
Best for readers like The Evidence Seeker. Which reader are you?
- Published
- 1998
- Publisher
- Simon and Schuster
- ISBN
- 9780684855318
- Language
- EN
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